Sunday, May 19, 2013
by AJ Sablan
For the purposes of this exercise, we are assuming that you have identified an environmental problem and that you want to fix that problem.
Online petition signatures play a prominent role in the modern environmental movement and learning how to write better petitions will make us better campaigners and allow us to harness the power of our least active supporters. And when I say campaigners, I say it with the understanding that a petition is being created as part of a campaign. Writing and publishing an online petition should never in and of itself be considered a campaign, but it can be an important tool in a larger strategy.
On their own, online signature petitions are one of the least effective means of campaigning. This is not to say that they are completely ineffective, there are just more effective tools and strategies out there.
Online petitions are created so that the least active activists can add their name and support to an issue. Policy makers understand this and often times when a petition is submitted it is listed in the public record by its title and the number of signatures. Regardless of the number of signatures, it counts as one.
In the world of advocacy, emails are more effective than online signatures. Letters carry more weight than emails. Telephone calls get better results than letters. And face-to-face meetings, especially repeated meetings with influential people, lead to real change.
The perfect example of using a petition as part of a larger strategy is our Guam Shark Fin Ban campaign in 2011. We worked with students at Simon Sanchez High School and George Washington High School to develop an online petition, a paper petition, and a letter writing campaign. At a public hearing at the Guam Senate, hundreds of students showed up with stacks of letters and petitions and holding signs. The public support was so overwhelming the senators had no choice but to pass the law unanimously. The online petition played only a part.
It is also important to note that not all petitions are created to call for change. Sign a politician’s petition and you’ll quickly start receiving requests for campaign donations. Many member driven environmental organizations do the same thing. Shark Defenders does something similar, but we don’t ask for money. We ask you to sign our pledge and this adds you to our email list, which we use to follow up later when we need you to sign a petition, write a letter, or attend a public hearing. This blog is not meant to help you differentiate between other organization’s petitions, but to help you create your own.
#1. Use proper spelling and grammar
You know those emails you get from Nigeria asking you to send them money? That’s what policy makers think of when you send them your petition with grammar and spelling mistakes. Try to avoid that. And don’t use slang or emoticons, either.
#2. Be specific with what you are asking
In order to protect sharks, we can change laws, regulations, policies, or international agreements. This can be done by passing legislation, going through the regulatory process, issuing an executive order, or getting all members of an international body to agree on something, respectively. There may be other ways of protecting sharks, but this covers all the shark fin trade bans, shark sanctuaries, and international and regional agreements created thus far. For example, with the recent successes at CITES, petitions such as Shark Stanley, asked governments to vote yes on shark protections. In Guam we asked for support of Bill 44. A blanket call to protect sharks or end “finning” does not help. In fact, you should know the difference between finning, fin trade bans, and shark fishing (this will be the topic of an upcoming blog). You have to be specific by spelling out what it is you want to change.
#3. Target the person or organization you want to take action
Speaking of which, not only does your petition have to explain how you want to protect sharks, it also has to target the person who is going to do it. Are you asking your legislature to pass a law? Do you want the president to sign it? Do you want the foreign minister to support something at an international meeting? Whatever policy it is you want changed, there is a real human being who will have to either change it or carry it out. That person has an email address and an office with both a mailbox and a telephone. Figure out who that person or persons may be, and make them the target of your efforts. You need to understand the process of how that person will make that change, too. During the recent CITES meeting, many petitions called on CITES to protect sharks when in fact it was the members countries that did the voting. Some of the petitions were only delivered to the countries that were already supporting the proposals, too. It was the petitions that were delivered to the undecided countries that mattered. Take issues like this into account when you target your petition.
#4. Deliver your petition
All your effort creating a specific ask to a targeted person with proper grammar and spelling will have been a waste of time if your petition is not delivered. Some of the petition websites deliver emails to the targets, but not all of them do. You can also deliver your petition in person by printing it up, putting a cover sheet on it and carrying it to your target’s office. You can also deliver it via the media. Call up your local reporter and tell them how many people signed your petition and see if they’ll write a story.
#5. Be Creative
And most importantly, stand out from the crowd. Policy makers receive a barrage of communication from their constituents. There are already a mess of shark petitions out there, not to mention petitions for everything else under the sun including guns, jobs, abortion, government spending, education, and you name it. There is an advocacy group for every issue these days. You need to make your voice and the voice of your supporters heard above all that noise. We think Shark Stanley did a very good job of doing this. What’s your creative idea?
BONUS: Give your supporters something else to do
And remember, an online petition is the least effective tool in your advocacy arsenal. You should have it available for your least active supporters to sign, but at the same time you should also be helping your more active supporters send emails, make phone calls, and set up meetings.
We encourage your feedback and ideas you may have. Please leave them in the comments section of the blog (not Facebook and Twitter).
Thursday, May 16, 2013
Working in shark conservation takes me to some exotic locations on the globe. This week I am in Fiji working with our partners. My flight from Hawaii made a connection in Kiritimati in the Line Islands of Kiribati on the way there. Here are a few photos I snapped out the window with my phone.
I've been to several atolls in the Marshall Islands and Federated States of Micronesia, but Kiritimati is unlike any I've ever seen before. The island is a raised coral atoll, so where there would normally be lagoon are sand flats and copra plantations.
That's the Kiritimati International Airport over my shoulder. We weren't allowed to deplane unless we were disembarking, but the airline attendants let us stand in the plane's door to snap photos.
Most of the people flying from Hawaii to Kiritimati were American tourists. The sand flats have some of the best bone fishing in the world. Flyfishermen fly in, fish, fish, fish, fish, fish, and then fly out when the weekly flight comes back.
We were only on the ground for about 45 minutes. I'm sure if you googled them, you'd be able to find photos of the island and the surrounding waters, but I thought you'd enjoy my photos. I uploaded a few more to Facebook if you are interested.
Tuesday, May 14, 2013
by Annie Anderson
In my last blog you read about my experience volunteering at the Bimini Biological Field Station Foundation (BBFSF). This time you’re going to hear about all sorts including a very epic shark dive!
In February this year I was fortunate enough to head back over to Bimini to help support the Sharklab with a few projects, to indulge in some relaxation, and to dive with sharks!
One of my other tasks while at the lab was to assist with data processing and input. You may remember in my previous blog how the lab takes small fin clips for DNA and stable isotope analysis when ‘working up’ sharks? All data taken needs to be entered into the labs database so every clip (a finger nail size piece of shark fin) is placed into small bags with a piece of paper stating crucial information such as shark species, length, sex, location, and date of capture. Samples are refrigerated before being shipped to New York and Canada for analysis by collaborators Dr. Demian Chapman & Dr. Nigel Hussey. As you can imagine this is quite a smelly job. To date the Sharklab has collected over 4000 DNA samples from lemon sharks. That’s a serious lemon shark family tree expanding by the day!
In my next blog I’ll be writing about my recent experience with Blacktip sharks, a little more on some of the BBFSF team and how YOU can help support their work, even from your armchair :)
Annie Anderson is the founder of Sharks Need Love. Follow her on Facebook, Twitter, and Blogger. More photos from Sharklab are posted to Shark Defenders Facebook Page. You can follow Sharklab on Facebook and Twitter for daily updates from the station.
Saturday, May 4, 2013
Nick Silverstein, third grade, 8 years old from Jackson Heights, New York has been passionate about sharks since he was three years old, questioning their types, abilities and facts. Nick has visited many aquariums and researches sharks constantly. He has become very concerned about the threat of their extinction. He is adamant about becoming a marine biologist and saving sharks throughout the world. He is writing letters to our congressman regarding laws that are in place and wants to be a part of saving sharks. Nick has joined Shark Defenders in the hopes of becoming more involved with his passion. Although Nick is just 8, his knowledge far surpasses mine in regard to sharks. He wants to become more involved in any way he can. Nick hosted a booth at a local vendor fair on Sunday, April 21. He created a tri-fold board and handed out informational material to inform others of the shark populations of the world. He also made t-shirts "Save the Species" to advertise for his cause. A local paper put Nick in the paper for his "good deed". He has collected over 500 signatures and is determined to get the 1,000 to manage his own page.
Shark Defenders has several ways for you to volunteer and suggests 10 Things You Can Do to Protect Sharks.